The hidden persuaders

Packard, Vance, 1914-1996.

The hidden persuaders Vance Packard. - Rev. ed. - New York : David mcKay Company, INC 1957 - 275 p. 18cm - Pocket Nonfiction .

On cover: with a complete update for the 80's. Includes index.

9780671425036 067142503X

2012518536


Advertising--Psychological aspects.
Propaganda.
Publicité--Aspect psychologique.
Propagande.

CPB Box no. 1012 vol. 9